5 best SEO Rank Tracking Tools to Outperform Your Competitors..

The best SEO ranking tracking tools such as SEMrush, Ahrefs, Mangools, SE Ranking, and SEO Power suite are essential for monitoring your pages’ position in the SERPs, analyzing keyword performance, and much more! Find out more about these tools below!

Best SEO ranking tracking tools to outperform your competitors.

The best SEO ranking tracking tools such as SEMrush, Ahrefs, Mangools, SE Ranking, and SEO Powersuite are essential for monitoring your pages’ position in the SERPs, analyzing keyword performance, and much more! Find out more about these tools below!

Written by Maria Cecilia Carpena Lo

Last updated February 7, 2024

The best ranking tracking tools for 2024 [Shortlist]
  1. SEMrush – Best interactive dashboard for ranking tracking
  2. Ahrefs – The best way to compare rankings against competitors
  3. Mangols – Best for daily page ranking updates
  4. SE Ranking – The best way to track competitor rankings.
  5. SEO Powersuite – Best for tracking local rankings

Are your SEO strategies driving search engine results page (SERP) traffic to your website and its content? You need SEO ranking tracking tools to effectively measure whether your pages are moving up the search results.

Think of these tools as a scoreboard that informs you of the status of your pages. They tell you whether you need to improve your ranking, maintain your top spot or explore other keywords to reach your audience.

If you’re looking for the best rank tracking tools

Are your SEO strategies driving search engine results page (SERP) traffic to your website and its content? You need SEO ranking tracking tools to effectively measure whether your pages are moving up the search results.

Think of these tools as a scoreboard that informs you of the status of your pages. They tell you whether you need to improve your ranking, maintain your top spot or explore other keywords to reach your audience.

If you’re looking for the best SEO ranking tracking tools you can use, read on to find out more!

What is an SEO ranking tool?

An SEO ranking tool is an application that monitors the position of your pages in the SERPs for specific keywords. It extracts data from the SERPs and analyzes keyword performance to provide you with information. Other SEO ranking tracking tools also offer competitor analysis, SERP tracking and reports to inform your strategies.

SEMrush – The best for an interactive rankings tracking dashboard

SEMrush is a user-friendly rank tracking tool that offers other handy features for your SEO strategy. It can track your page positions and domain rankings.

Its position tracking function allows you to monitor relevant keywords, domains and competitors on Google. Want to know how your page rankings evolve over time? SEMrush’s volatility sensor informs you of changes in search engine algorithms and other factors contributing to changes in your page rankings.

Why SEMrush?

SEMrush features an intuitive dashboard that shows you key SEO metrics such as traffic sources and referring domains. SEMrush’s SEO toolbox also includes keyword research tools to find relevant keywords for your business.

Want more backlinks? Its link building function checks your backlink profile and looks for backlink opportunities for your pages.

If you’re not convinced by SEMrush, check out our comparison between SEMrush and SpyFu.

More about SEMrush

Ahrefs – The best for comparing rankings against competitors

Ahrefs is another tool for tracking SEO rankings. It lets you monitor and compare your page rankings with those of your competitors.

Want regular updates? You can schedule reports delivered to your inbox using this tool’s SEO ranking tracking features.

Why choose Ahrefs

Ahrefs lets you monitor the performance of your SEO efforts with its interactive graphs that show your share of voice. This shows you the percentage of clicks from search traffic that lead to your website.

It also gives you an overview of your page’s average position and traffic over time, allowing you to see trends and patterns. If Ahrefs still isn’t for you, check out the Ahrefs alternatives.

Find out more

Mangools – The best for daily page rank updates

Mangools is another SEO tool that offers a rankings tracker called SERPWatcher, which analyzes your site’s organic traffic potential.

Why Mangools?

This SEO ranking tracker shows you your performance index, which analyzes your current keyword positions and search volumes. Mangools gives you daily updates on your rankings and allows you to see your pages in SERP previews. You’re also notified of important ranking changes via e-mail alerts.

Mangools also offers results based on location and device, allowing you to see your site’s ranking in different zones, a handy feature if your company has branches in different locations.

How to choose the best SERP tracking tools for your business?

Like most tools, there’s no one-size-fits-all SEO ranking tracking software. Consider your company’s needs and budget when choosing one.

Here are some other factors to consider when choosing among the best SERP tracking tools:

  • Ease of use: Choose an SEO ranking tool that your team will find easy to use, adapt and optimize.
  • Search engine support: Although Google is the most widely used search engine, consider SEO ranking tracking tools that support Bing and Yahoo if you operate outside the US. The information provided by Bing and Yahoo, which can be used in other countries, will be useful for boosting your SEO in these regions.
  • Historical data: Preselect SEO ranking tracking tools that allow you to view past data to identify seasonal trends and keywords with increasing volume.
  • Competitor monitoring: A handy feature to look for in SEO ranking tracking tools is competitor monitoring. It allows you to identify keywords that are driving traffic to your competitors and track their site performance.

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