Top 10 link building tools to find link opportunities in 2024

Let’s start with the best tools you can use to create high-quality backlinks to your website.

1. Semrush

If you’re ONLY looking for an SEO tool for link building, Semrush is the perfect choice because it offers you over 45 SEO tools under one roof.

Semrush is a popular SEO toolbox used by over 10 million people worldwide. It features an exclusive link-building tool called “Link Building Tool”.

This incredible link building tool from SEMrush gathers a list of link building opportunities for your website and helps you run an outreach campaign to acquire relevant backlinks from your industry.

Did you know that SEMrush’s link building tool helps you with everything, including:

  • Prospect research to find link opportunities.
  • Prospect outreach (with the help of e-mail outreach)
  • Tracking your link building

You can do it all in one place. That’s why over 10 million people use SEMrush.

Here’s how you can use the SEMrush link building tool to launch a link building campaign to create highly relevant links to your website.

If you’re stuck, you can simply enter your competitors’ domains (up to 10). Make sure you only choose domains whose backlink profiles you feel are worthy. This way, accessing authority sites in your niche can help you.

Once this is done, press the “Start link building” button.

Step 3: SEMrush will now process the URLs or keywords you provided. Next, you’ll be able to track the progress of your link building campaign, including overall leads, responses received, domains monitored, etc….

Here’s what a domain overview looks like (from Semrush’s Link Building tool);

Now, simply start selecting prospects to find link building opportunities.

As you can see above, you’ll receive a ton of information, including:

  • All prospects
  • Keywords
  • Competitors
  • Domain Score (This metric measures the importance of a domain on a 100-point scale from 0 to 100 and is based on the quality and volume of links pointing to that domain)
  • Trust Score (This metric measures the reliability of a particular domain. It is measured on a 100-point scale, with “0” indicating an unreliable site and “100” indicating a highly reliable site. It is based on the number of backlinks from trusted sites pointing to the domain)

As you can see above, you’ll receive a ton of information, including:

  • All prospects
  • Keywords
  • Competitors
  • Domain Score (This metric measures the importance of a domain on a 100-point scale from 0 to 100 and is based on the quality and volume of links pointing to that domain)
  • Trust Score (This metric measures the reliability of a particular domain. It is measured on a 100-point scale, with “0” indicating an unreliable site and “100” indicating a highly reliable site. It is based on the number of backlinks from trusted sites pointing to the domain).

The trick here is to select the relevant leads for your website and move them to the “In Progress” tab using the “+” sign.

Step 4: This is where the SEMrush link-building tool excels, as it allows you to distribute links via e-mail (In Progress tab).

Here’s what it looks like.

As you can see above, it lets you contact selected prospects and track the status of each of your links.

Quick note: Your prospects’ e-mail addresses are added automatically by SEMrush. If you find the e-mail address field empty, try using tools like Email Hunterto find an e-mail address before moving on to the next prospect.

Step 5: In the Monitor tab, you can monitor your link building efforts over time.

Here’s what this tab looks like;

As you can see above, all your potential backlinks are marked as Active, Lost, Broken, Undefined or Rejected after adding the domains you want to monitor.

So there you have it! That’s how you can use the SEMrush link building tool for everything, including searching for link opportunities, researching leads and tracking your link building efforts.

Benefits:

  • Keyword research tool (currently boasts the largest keyword database on the market)
  • Organic search helps you analyze your competitors’ websites
  • Site audit helps you find and solve technical problems on your site
  • Brand monitoring helps you monitor your brand and website online
  • Keyword position tracking tool helps you accurately track your keyword rankings
  • Social network management tool helps you easily manage your social network accounts
  • Access to PPC keyword research
  • Paid advertising tools and much more

Disadvantages:

  • Semrush has increased its pricing plans from $108.33/month to $129.95/month, making it a bit pricey compared to its competitors. That said, if you opt for their annual packages, you’ll still get their plans starting at $108.33/month.

How much does Semrush cost?

Semrush offers you the following 3 price plans.

  1. Pro: This plan is suitable for website owners on a limited budget. It costs $129.95 per month and gives you access to almost every feature, from competitor analysis and keyword research to link building and site audits. It offers 3,000 reports per day, creates up to 5 projects, tracks up to 500 keywords with daily updates and crawls up to 100,000 pages.
  2. Guru: This package is suitable for growing companies and small businesses, and you’ll benefit from exclusive features such as branded reports, extended limits, historical data and more. This package costs $249.95 per month. It offers you 3,000 reports per day, creates up to 15 projects, tracks up to 1,500 keywords with daily updates and crawls up to 300,000 pages.
  3. Business: this is suitable for agencies and costs $499.95 per month, offering features such as API access, white-label reports, extended limits, sharing options and more. It offers you 3,000 reports per day, creates up to 40 projects, tracks up to 5,000 keywords with daily updates and crawls up to 10,00,000 pages.

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